Content planning is a struggle, especially when you're not even sure what you should post or if anyone is even listening. Most creative businesses rely on letting their portfolio do all of the heavy lifting for them, but in a socially connected world, images alone are not enough to stop the scroll. In this interactive session, Melissa will show you why being authentic, open and honest will help you build a genuine relationship with the real humans in your audience. More importantly, you'll be inspired to leave 'polite but boring' behind and be your true, authentic self, without feeling awkward or embarrassed.