Laowa (Venus Optics) was established by photography enthusiasts and industry experts. It specializes in innovative, high-quality lenses that are both unique and affordable. Our portfolio includes groundbreaking designs, such as the world's widest f/2.8 FF Rectilinear Lens - 10mm f/2.8 Zero-D. With a presence in over 40 countries, Laowa is dedicated to enhancing the photography experience for photographers and creators around the globe.

Come and visit us on Stand B65. See you there!